W. Keith Smith, President, 10% Owner at Direct Digital Holdings, Inc. (DRCT), sold 23,953 shares at $0.73 ($19K) on 2025-03-17, disclosed to the SEC on 2025-03-19.
Scheduled sale ($19k) by President, 10% Owner under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $0.73 | 8,657 | $6K | 34.1% |
| 2 | $0.80 | 5,125 | $4K | 22.1% |
| 3 | $0.80 | 10,171 | $8K | 43.8% |
| Total | $0.77 avg | 23,953 | $19K | 100% |
| Filing → |
| DRCT | SELL | 2025-07-23 | $23K | — | Filing → |
| DRCT | SELL | 2025-07-18 | $27K | — | Filing → |
| DRCT | SELL | 2025-07-16 | $16K | — | Filing → |