John C. Geist, Chief Sales Officer at BOSTON BEER CO INC (SAM), sold 3,900 shares at $192.50 ($747K) on 2016-01-06, disclosed to the SEC on 2016-01-07.
Seasonal sale ($747k) by Chief Sales Officer — this insider has traded SAM in January in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $191.20 | 2,753 | $526K | 70.4% |
| 2 | $192.50 | 1,147 | $221K | 29.6% |
| Total | $191.58 avg | 3,900 | $747K | 100% |
| Filing → |
| SAM | SELL | 2023-03-02 | $414K | — | Filing → |
| SAM | SELL | 2022-10-26 | $3.1M | — | Filing → |
| SAM | SELL | 2022-04-04 | $772K | — | Filing → |