John C. Geist, Chief Sales Officer at BOSTON BEER CO INC (SAM), sold 20,000 shares at $341.14 ($6.8M) on 2023-06-05, disclosed to the SEC on 2023-06-06.
Open-market sale of $6.8M SAM by Chief Sales Officer. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $339.58 | 993 | $337K | 4.9% |
| 2 | $339.58 | 993 | $337K | 4.9% |
| 3 | $340.15 | 264 | $90K | 1.3% |
| 4 | $340.15 | 264 | $90K | 1.3% |
| 5 | $341.14 | 4,378 | $1.5M | 21.9% |
| 6 | $341.14 | 4,378 |
| $1.5M |
| 21.9% |
| 7 | $342.04 | 4,365 | $1.5M | 21.9% |
| 8 | $342.04 | 4,365 | $1.5M | 21.9% |
| Total | $341.35 avg | 20,000 | $6.8M | 100% |
| Filing → |
| SAM | SELL | 2022-10-26 | $3.1M | — | Filing → |
| SAM | SELL | 2022-04-04 | $772K | — | Filing → |
| SAM | SELL | 2022-03-02 | $354K | — | Filing → |