W. Keith Smith, President, 10% Owner at Direct Digital Holdings, Inc. (DRCT), sold 43,406 shares at $0.76 ($34K) on 2025-03-25, disclosed to the SEC on 2025-03-27.
Scheduled sale ($34k) by President, 10% Owner under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $0.79 | 2,957 | $2K | 6.9% |
| 2 | $0.76 | 7,700 | $6K | 17.3% |
| 3 | $0.78 | 20,563 | $16K | 47.5% |
| 4 | $0.78 | 12,186 | $10K | 28.2% |
| Total | $0.78 avg | 43,406 | $34K | 100% |
| Filing → |
| DRCT | SELL | 2025-07-23 | $23K | — | Filing → |
| DRCT | SELL | 2025-07-18 | $27K | — | Filing → |
| DRCT | SELL | 2025-07-16 | $16K | — | Filing → |