Martin F. Roper, Chief Executive Officer at Vita Coco Company, Inc. (COCO), sold 20,000 shares at $35.08 ($702K) on 2024-11-18, disclosed to the SEC on 2024-11-20.
Scheduled sale ($702k) by Chief Executive Officer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $35.07 | 5,000 | $175K | 25.0% |
| 2 | $35.08 | 5,000 | $175K | 25.0% |
| 3 | $35.11 | 5,000 | $176K | 25.0% |
| 4 | $35.12 | 5,000 | $176K | 25.0% |
| Total | $35.09 avg | 20,000 | $702K | 100% |
| Filing → |
| COCO | SELL | 2024-12-13 | $1.5M | — | Filing → |
| COCO | SELL | 2024-12-11 | $543K | — | Filing → |
| COCO | SELL | 2024-12-09 | $1.3M | — | Filing → |