William B. Cyr, Chief Executive Officer at Freshpet, Inc. (FRPT), sold 46,502 shares at $49.97 ($2.4M) on 2026-05-11, disclosed to the SEC on 2026-05-13.
Scheduled sale ($2.4M) by Chief Executive Officer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $49.97 | 22,290 | $1.1M | 47.2% |
| 2 | $50.96 | 17,622 | $898K | 38.1% |
| 3 | $51.74 | 744 | $38K | 1.6% |
| 4 | $52.72 | 1,742 | $92K | 3.9% |
| 5 | $52.73 | 892 | $47K | 2.0% |
| 6 | $52.73 | 1,540 |
| $81K |
| 3.4% |
| 7 | $52.79 | 1,672 | $88K | 3.7% |
| Total | $50.72 avg | 46,502 | $2.4M | 100% |
| Filing → |
| FRPT | SELL | 2026-08-21 | $3.3M | — | Filing → |
| FRPT | SELL | 2026-08-19 | $3.2M | — | Filing → |
| FRPT | SELL | 2026-08-18 | $3.2M | — | Filing → |