Martin Roper, Chief Executive Officer at Vita Coco Company, Inc. (COCO), sold 46,487 shares at $40.01 ($1.9M) on 2025-09-16, disclosed to the SEC on 2025-09-23.
Scheduled sale ($1.9M) by Chief Executive Officer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $40.08 | 5,000 | $200K | 10.7% |
| 2 | $40.09 | 5,000 | $200K | 10.8% |
| 3 | $40.09 | 5,000 | $200K | 10.8% |
| 4 | $40.00 | 2,325 | $93K | 5.0% |
| 5 | $40.01 | 3,216 | $129K | 6.9% |
| 6 | $40.01 | 2,765 |
| $111K |
| 5.9% |
| 7 | $40.01 | 2,200 | $88K | 4.7% |
| 8 | $40.01 | 2,765 | $111K | 5.9% |
| 9 | $40.01 | 3,216 | $129K | 6.9% |
| 10 | $40.22 | 5,000 | $201K | 10.8% |
| 11 | $40.23 | 5,000 | $201K | 10.8% |
| 12 | $40.23 | 5,000 | $201K | 10.8% |
| Total | $40.10 avg | 46,487 | $1.9M | 100% |
| Filing → |
| COCO | SELL | 2026-04-17 | $1.3M | — | Filing → |
| COCO | SELL | 2026-04-16 | $2.5M | — | Filing → |
| COCO | SELL | 2026-04-14 | $1.5M | — | Filing → |