William H. Milmoe, 10% Owner at Celsius Holdings, Inc. (CELH), sold 640,728 shares at $33.33 ($27.9M) on 2024-01-29, disclosed to the SEC on 2024-02-08.
Seasonal sale ($27.9M) by 10% Owner — this insider has traded CELH in January in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $33.33 | 60,462 | $2.0M | 7.2% |
| 2 | $33.33 | 60,462 | $2.0M | 7.2% |
| 3 | $53.55 | 67,877 | $3.6M | 13.0% |
| 4 | $53.55 | 67,877 | $3.6M | 13.0% |
| 5 | $33.33 | 60,462 | $2.0M | 7.2% |
| 6 | $52.56 | 67,641 |
| $3.6M |
| 12.7% |
| 7 | $52.56 | 67,641 | $3.6M | 12.7% |
| 8 | $33.33 | 60,465 | $2.0M | 7.2% |
| 9 | $33.33 | 60,465 | $2.0M | 7.2% |
| 10 | $51.48 | 67,376 | $3.5M | 12.4% |
| Total | $43.58 avg | 640,728 | $27.9M | 100% |
| Filing → |
| CELH | SELL | 2025-07-30 | $9.5M | — | Filing → |
| CELH | SELL | 2025-07-03 | $14.2M | — | Filing → |
| CELH | SELL | 2024-12-16 | $2.0M | — | Filing → |