William H. Milmoe, 10% Owner at Celsius Holdings, Inc. (CELH), sold 648,264 shares at $52.61 ($29.6M) on 2024-01-26, disclosed to the SEC on 2024-02-08.
Seasonal sale ($29.6M) by 10% Owner — this insider has traded CELH in January in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $33.33 | 60,462 | $2.0M | 6.8% |
| 2 | $33.33 | 60,462 | $2.0M | 6.8% |
| 3 | $53.43 | 67,847 | $3.6M | 12.3% |
| 4 | $53.43 | 67,847 | $3.6M | 12.3% |
| 5 | $33.33 | 60,462 | $2.0M | 6.8% |
| 6 | $52.84 | 67,709 |
| $3.6M |
| 12.1% |
| 7 | $52.84 | 67,709 | $3.6M | 12.1% |
| 8 | $33.33 | 60,462 | $2.0M | 6.8% |
| 9 | $52.61 | 67,652 | $3.6M | 12.0% |
| 10 | $52.61 | 67,652 | $3.6M | 12.0% |
| Total | $45.64 avg | 648,264 | $29.6M | 100% |
| Filing → |
| CELH | SELL | 2025-07-30 | $9.5M | — | Filing → |
| CELH | SELL | 2025-07-03 | $14.2M | — | Filing → |
| CELH | SELL | 2024-12-16 | $2.0M | — | Filing → |