Deirdre O'Brien, Senior Vice President at Apple Inc. (AAPL), sold 64,317 shares at $255.12 ($16.4M) on 2026-04-02, disclosed to the SEC on 2026-04-03.
Scheduled sale ($16.4M) by Senior Vice President under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $255.63 | 34,315 | $8.8M | 53.4% |
| 2 | $255.12 | 20,338 | $5.2M | 31.6% |
| 3 | $255.82 | 9,664 | $2.5M | 15.0% |
| Total | $255.50 avg | 64,317 | $16.4M | 100% |
| Filing → |
| AAPL | SELL | 2025-08-12 | $15.5M | — | Filing → |
| AAPL | SELL | 2024-10-03 | $27.7M | — | Filing → |
| AAPL | SELL | 2024-04-03 | $18.5M | — | Filing → |