William Henry Simpson Jr., SVP, Company and JV Operations at PANERA BREAD CO (PNRA), sold 2,326 shares at $76.97 ($179K) on 2010-04-05, disclosed to the SEC on 2010-04-07.
Scheduled sale ($179k) by SVP, Company and JV Operations under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $76.97 | 576 | $44K | 24.8% |
| 2 | $76.97 | 1,750 | $135K | 75.2% |
| Total | $76.97 avg | 2,326 | $179K | 100% |
| Filing → |
| PNRA | SELL | 2013-08-13 | $64K | — | Filing → |
| PNRA | SELL | 2013-08-12 | $3K | — | Filing → |
| PNRA | SELL | 2013-08-07 | $80K | — | Filing → |