M. Richard Rosenblatt, CEO & Chairman of the Board at DEMAND MEDIA INC. (DMD), sold 150,000 shares at $8.46 ($1.3M) on 2012-11-09, disclosed to the SEC on 2012-11-09.
Scheduled sale ($1.3M) by CEO & Chairman of the Board under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $8.82 | 51,600 | $455K | 35.1% |
| 2 | $8.58 | 62,200 | $534K | 41.2% |
| 3 | $8.46 | 36,200 | $306K | 23.6% |
| Total | $8.63 avg | 150,000 | $1.3M | 100% |
| Filing → |
| DMD | SELL | 2013-01-10 | $1.4M | — | Filing → |
| DMD | SELL | 2012-12-13 | $1.4M | — | Filing → |
| DMD | SELL | 2012-10-17 | $1.5M | — | Filing → |