M. Richard Rosenblatt, CEO & Chairman of the Board at DEMAND MEDIA INC. (DMD), sold 150,000 shares at $9.10 ($1.4M) on 2012-12-11, disclosed to the SEC on 2012-12-13.
Scheduled sale ($1.4M) by CEO & Chairman of the Board under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $9.10 | 142,507 | $1.3M | 95.1% |
| 2 | $8.99 | 7,493 | $67K | 4.9% |
| Total | $9.09 avg | 150,000 | $1.4M | 100% |
| Filing → |
| DMD | SELL | 2013-01-10 | $1.4M | — | Filing → |
| DMD | SELL | 2012-11-09 | $1.3M | — | Filing → |
| DMD | SELL | 2012-10-17 | $1.5M | — | Filing → |