Frederic B. Luddy, Director at ServiceNow, Inc. (NOW), sold 12,995 shares at $498.71 ($6.5M) on 2022-07-07, disclosed to the SEC on 2022-07-11.
Seasonal sale ($6.5M) by Director — this insider has traded NOW in July in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $490.17 | 6 | $3K | 0.0% |
| 2 | $490.73 | 159 | $78K | 1.2% |
| 3 | $490.73 | 159 | $78K | 1.2% |
| 4 | $492.96 | 214 | $105K | 1.6% |
| 5 | $492.96 | 214 | $105K | 1.6% |
| 6 | $493.12 | 25 |
| $12K |
| 0.2% |
| 7 | $494.03 | 81 | $40K | 0.6% |
| 8 | $495.21 | 371 | $184K | 2.8% |
| 9 | $495.21 | 371 | $184K | 2.8% |
| 10 | $495.30 | 34 | $17K | 0.3% |
| 11 | $496.27 | 770 | $382K | 5.9% |
| 12 | $496.27 | 770 | $382K | 5.9% |
| 13 | $496.61 | 273 | $136K | 2.1% |
| 14 | $496.61 | 273 | $136K | 2.1% |
| 15 | $497.11 | 2,551 | $1.3M | 19.6% |
| 16 | $497.11 | 2,551 | $1.3M | 19.6% |
| 17 | $497.70 | 59 | $29K | 0.5% |
| 18 | $498.21 | 1,236 | $616K | 9.5% |
| 19 | $498.21 | 1,236 | $616K | 9.5% |
| 20 | $498.71 | 203 | $101K | 1.6% |
| 21 | $498.71 | 203 | $101K | 1.6% |
| 22 | $499.05 | 486 | $243K | 3.8% |
| 23 | $499.05 | 486 | $243K | 3.8% |
| 24 | $501.10 | 132 | $66K | 1.0% |
| 25 | $501.10 | 132 | $66K | 1.0% |
| Total | $497.04 avg | 12,995 | $6.5M | 100% |
| Filing → |
| NOW | SELL | 2023-06-05 | $360K | — | Filing → |
| NOW | SELL | 2022-12-08 | $4.9M | — | Filing → |
| NOW | SELL | 2022-11-03 | $4.8M | — | Filing → |