Frederic B. Luddy, Director at ServiceNow, Inc. (NOW), sold 32,995 shares at $629.13 ($20.7M) on 2021-10-06, disclosed to the SEC on 2021-10-08.
Seasonal sale ($20.7M) by Director — this insider has traded NOW in October in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $621.95 | 204 | $127K | 0.6% |
| 2 | $621.95 | 204 | $127K | 0.6% |
| 3 | $622.89 | 5 | $3K | 0.0% |
| 4 | $623.36 | 192 | $120K | 0.6% |
| 5 | $623.36 | 192 | $120K | 0.6% |
| 6 | $624.97 | 829 |
| $518K |
| 2.5% |
| 7 | $624.97 | 829 | $518K | 2.5% |
| 8 | $625.30 | 214 | $134K | 0.6% |
| 9 | $625.30 | 214 | $134K | 0.6% |
| 10 | $626.10 | 2,106 | $1.3M | 6.4% |
| 11 | $626.10 | 2,106 | $1.3M | 6.4% |
| 12 | $626.40 | 289 | $181K | 0.9% |
| 13 | $626.40 | 289 | $181K | 0.9% |
| 14 | $626.95 | 2,942 | $1.8M | 8.9% |
| 15 | $626.95 | 2,942 | $1.8M | 8.9% |
| 16 | $627.82 | 428 | $269K | 1.3% |
| 17 | $627.82 | 428 | $269K | 1.3% |
| 18 | $627.96 | 2,278 | $1.4M | 6.9% |
| 19 | $627.96 | 2,278 | $1.4M | 6.9% |
| 20 | $629.13 | 1,844 | $1.2M | 5.6% |
| 21 | $629.13 | 1,844 | $1.2M | 5.6% |
| 22 | $629.82 | 196 | $123K | 0.6% |
| 23 | $629.82 | 196 | $123K | 0.6% |
| 24 | $630.06 | 2,305 | $1.5M | 7.0% |
| 25 | $630.06 | 2,305 | $1.5M | 7.0% |
| 26 | $630.88 | 155 | $98K | 0.5% |
| 27 | $630.88 | 155 | $98K | 0.5% |
| 28 | $631.02 | 989 | $624K | 3.0% |
| 29 | $631.02 | 989 | $624K | 3.0% |
| 30 | $631.70 | 125 | $79K | 0.4% |
| 31 | $631.70 | 125 | $79K | 0.4% |
| 32 | $632.09 | 1,050 | $664K | 3.2% |
| 33 | $632.09 | 1,050 | $664K | 3.2% |
| 34 | $633.03 | 261 | $165K | 0.8% |
| 35 | $633.03 | 261 | $165K | 0.8% |
| 36 | $633.05 | 88 | $56K | 0.3% |
| 37 | $633.05 | 88 | $56K | 0.3% |
| Total | $628.25 avg | 32,995 | $20.7M | 100% |
| Filing → |
| NOW | SELL | 2023-06-05 | $360K | — | Filing → |
| NOW | SELL | 2022-12-08 | $4.9M | — | Filing → |
| NOW | SELL | 2022-11-03 | $4.8M | — | Filing → |