Kelly J. Haecker is EVP and CFO at WHITEWAVE FOODS Co (WWAV). They have made 1 open-market trade across 1 company since 2012, most recently 2026-09-16.
CIK 0001560254
Unrated. We grade insiders only on stock they chose to buy on the open market. Grants, option exercises and vesting say nothing about timing, so they don't count — which is why someone can file often and still have no grade. It isn't a bad sign: unrated buys beat every graded tier below A.
1 open-market purchase totalling $2K since 2012, never a sale. Too few scored purchases to measure a record yet.
| Ticker | Type | Traded | Filed | Price | Value | 7d Stock | 30d Stock | 90d Stock |
|---|---|---|---|---|---|---|---|---|
| WWAV | BUY | 2012-10-26 | 2012-10-30 | $19.00 | $2K | -9.7% | +0.1% | +0.1% |
Grouped by shared companies and similar filing behaviour. This is a similarity measure, not a ranking or a performance signal.