Roger C. Hochschild, President & COO at Discover Financial Services (DFS), sold 12,758 shares at $71.06 ($902K) on 2017-12-01, disclosed to the SEC on 2017-12-05.
Seasonal sale ($902k) by President & COO — this insider has traded DFS in December in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $70.61 | 9,770 | $690K | 76.5% |
| 2 | $71.06 | 2,988 | $212K | 23.5% |
| Total | $70.72 avg | 12,758 | $902K | 100% |
| Filing → |
| DFS | SELL | 2018-04-04 | $2.1M | — | Filing → |
| DFS | SELL | 2018-03-05 | $1.5M | — | Filing → |
| DFS | SELL | 2018-02-05 | $2.4M | — | Filing → |