Glenn D. Fogel, CEO AND PRESIDENT at Booking Holdings Inc. (BKNG), sold 760 shares at $4038.03 ($3.1M) on 2026-02-17, disclosed to the SEC on 2026-02-18.
Seasonal sale ($3.1M) by CEO AND PRESIDENT — this insider has traded BKNG in February in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $4043.49 | 10 | $40K | 1.3% |
| 2 | $4038.03 | 10 | $40K | 1.3% |
| 3 | $4047.70 | 10 | $40K | 1.3% |
| 4 | $4049.19 | 30 | $121K | 3.9% |
| 5 | $4050.84 | 40 | $162K | 5.2% |
| 6 | $4057.72 | 20 |
| $81K |
| 2.6% |
| 7 | $4062.58 | 10 | $41K | 1.3% |
| 8 | $4064.35 | 10 | $41K | 1.3% |
| 9 | $4066.56 | 30 | $122K | 3.9% |
| 10 | $4066.56 | 30 | $122K | 3.9% |
| 11 | $4073.39 | 10 | $41K | 1.3% |
| 12 | $4074.55 | 20 | $81K | 2.6% |
| 13 | $4079.04 | 10 | $41K | 1.3% |
| 14 | $4081.95 | 10 | $41K | 1.3% |
| 15 | $4083.91 | 10 | $41K | 1.3% |
| 16 | $4093.97 | 20 | $82K | 2.6% |
| 17 | $4093.98 | 20 | $82K | 2.6% |
| 18 | $4098.45 | 10 | $41K | 1.3% |
| 19 | $4099.59 | 20 | $82K | 2.6% |
| 20 | $4107.61 | 10 | $41K | 1.3% |
| 21 | $4109.14 | 10 | $41K | 1.3% |
| 22 | $4110.17 | 20 | $82K | 2.6% |
| 23 | $4112.24 | 50 | $206K | 6.6% |
| 24 | $4112.24 | 50 | $206K | 6.6% |
| 25 | $4113.81 | 30 | $123K | 4.0% |
| 26 | $4114.52 | 10 | $41K | 1.3% |
| 27 | $4117.32 | 10 | $41K | 1.3% |
| 28 | $4120.26 | 40 | $165K | 5.3% |
| 29 | $4120.26 | 40 | $165K | 5.3% |
| 30 | $4121.17 | 10 | $41K | 1.3% |
| 31 | $4122.84 | 20 | $82K | 2.6% |
| 32 | $4126.41 | 10 | $41K | 1.3% |
| 33 | $4128.68 | 40 | $165K | 5.3% |
| 34 | $4128.68 | 40 | $165K | 5.3% |
| 35 | $4131.10 | 20 | $83K | 2.7% |
| 36 | $4131.10 | 20 | $83K | 2.7% |
| Total | $4097.43 avg | 760 | $3.1M | 100% |
| Filing → |
| BKNG | SELL | 2026-02-18 | $3.3M | — | Filing → |
| BKNG | SELL | 2026-01-16 | $312K | — | Filing → |
| BKNG | SELL | 2026-01-16 | $8.7M | — | Filing → |