Joshua Allen Franks, SVP, Operations at e.l.f. Beauty, Inc. (ELF), sold 4,840 shares at $193.76 ($977K) on 2024-07-15, disclosed to the SEC on 2024-07-17.
Scheduled sale ($977k) by SVP, Operations under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $193.76 | 601 | $116K | 11.9% |
| 2 | $193.76 | 601 | $116K | 11.9% |
| 3 | $195.87 | 400 | $78K | 8.0% |
| 4 | $196.78 | 300 | $59K | 6.0% |
| 5 | $198.77 | 200 | $40K | 4.1% |
| 6 | $199.91 | 200 |
| $40K |
| 4.1% |
| 7 | $201.93 | 600 | $121K | 12.4% |
| 8 | $204.60 | 100 | $20K | 2.1% |
| 9 | $206.35 | 100 | $21K | 2.1% |
| 10 | $210.01 | 869 | $182K | 18.7% |
| 11 | $210.01 | 869 | $182K | 18.7% |
| Total | $201.91 avg | 4,840 | $977K | 100% |
| Filing → |
| ELF | SELL | 2026-09-03 | $606K | — | Filing → |
| ELF | SELL | 2026-08-21 | $572K | — | Filing → |
| ELF | SELL | 2026-06-11 | $181K | — | Filing → |