Dan Jedda, CFO & COO at ROKU, INC (ROKU), sold 13,870 shares at $92.37 ($1.3M) on 2026-03-16, disclosed to the SEC on 2026-03-18.
Scheduled sale ($1.3M) by CFO & COO under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $92.37 | 1,130 | $104K | 8.0% |
| 2 | $93.62 | 1,000 | $94K | 7.2% |
| 3 | $93.69 | 1,249 | $117K | 8.9% |
| 4 | $94.52 | 4,140 | $391K | 29.9% |
| 5 | $94.58 | 4,075 | $385K | 29.4% |
| 6 | $95.44 | 1,230 |
| $117K |
| 9.0% |
| 7 | $95.53 | 1,046 | $100K | 7.6% |
| Total | $94.38 avg | 13,870 | $1.3M | 100% |
| Filing → |
| ROKU | SELL | 2026-07-16 | $993K | — | Filing → |
| ROKU | SELL | 2026-06-16 | $1.0M | — | Filing → |
| ROKU | SELL | 2026-05-18 | $858K | — | Filing → |