Mark Breitbard, President & CEO, Gap Brand at GAP INC (GPS), sold 205,258 shares at $28.14 ($5.8M) on 2024-03-25, disclosed to the SEC on 2024-03-26.
Scheduled sale ($5.8M) by President & CEO, Gap Brand under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $28.08 | 17,640 | $495K | 8.6% |
| 2 | $28.14 | 93,809 | $2.6M | 45.7% |
| 3 | $28.14 | 93,809 | $2.6M | 45.7% |
| Total | $28.13 avg | 205,258 | $5.8M | 100% |
| Filing → |
| GAP | SELL | 2026-03-18 | $5.7M | — | Filing → |
| GAP | SELL | 2026-03-16 | $761K | — | Filing → |
| GAP | SELL | 2025-05-19 | $1.4M | — | Filing → |