Joshua Allen Franks, SVP, Operations at e.l.f. Beauty, Inc. (ELF), sold 17,310 shares at $157.11 ($2.8M) on 2024-04-19, disclosed to the SEC on 2024-04-23.
Scheduled sale ($2.8M) by SVP, Operations under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $155.56 | 500 | $78K | 2.7% |
| 2 | $156.42 | 532 | $83K | 2.9% |
| 3 | $156.42 | 532 | $83K | 2.9% |
| 4 | $157.11 | 347 | $55K | 1.9% |
| 5 | $157.11 | 347 | $55K | 1.9% |
| 6 | $158.19 | 100 |
| $16K |
| 0.6% |
| 7 | $160.01 | 500 | $80K | 2.8% |
| 8 | $162.03 | 100 | $16K | 0.6% |
| 9 | $164.34 | 1,500 | $247K | 8.7% |
| 10 | $165.65 | 6,426 | $1.1M | 37.5% |
| 11 | $165.65 | 6,426 | $1.1M | 37.5% |
| Total | $164.11 avg | 17,310 | $2.8M | 100% |
| Filing → |
| ELF | SELL | 2026-09-03 | $606K | — | Filing → |
| ELF | SELL | 2026-08-21 | $572K | — | Filing → |
| ELF | SELL | 2026-06-11 | $181K | — | Filing → |