E. Scott Beattie, Chairman, President & CEO at ELIZABETH ARDEN INC (RDEN), sold 10,000 shares at $24.51 ($246K) on 2011-01-07, disclosed to the SEC on 2011-01-11.
Scheduled sale ($246k) by Chairman, President & CEO under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $24.51 | 5,000 | $123K | 49.8% |
| 2 | $24.72 | 5,000 | $124K | 50.2% |
| Total | $24.61 avg | 10,000 | $246K | 100% |
| Filing → |
| RDEN | SELL | 2015-12-09 | $295K | — | Filing → |
| RDEN | SELL | 2014-11-25 | $451K | — | Filing → |
| RDEN | SELL | 2011-12-29 | $456K | — | Filing → |