Rashida la Lande is VP at Kraft Heinz Co (KHC). They have made 13 open-market trades across 2 companies since 2021, most recently 2026-08-28.
CIK 0001728090
Unrated. We grade insiders only on stock they chose to buy on the open market. Grants, option exercises and vesting say nothing about timing, so they don't count — which is why someone can file often and still have no grade. It isn't a bad sign: unrated buys beat every graded tier below A.
0 open-market purchases, against 13 sales. Too few scored purchases to measure a record yet.
| Ticker | Shares | Value |
|---|---|---|
| KHC | 140,329 | $3.3M |
| EL | 7,766 | $812K |
| NVVE | 159,773 | $538K |
| Total | $4.7M |
Shares reported on the most recent Form 4, priced at the 2026-08-31 close.
Counted per filing, not per execution lot — a purchase filled in several tranches is one decision.
| Ticker | Type | Traded | Filed | Price | Value | 7d Stock | 30d Stock | 90d Stock |
|---|---|---|---|---|---|---|---|---|
| EL | SELL | 2026-08-28 | 2026-08-31 | $103.32 | $802K | -3.6% | -7.8% | — |
| EL | SELL | 2026-08-21 | 2026-08-25 | $99.55 | $554K | -0.5% | -8.6% | — |
| EL | SELL | 2025-11-26 | 2025-12-01 | $94.45 | $303K | +10.2% | +9.3% | +4.6% |
| EL | SELL | 2025-08-28 | 2025-08-28 | $91.88 | $1.2M | -3.3% | -1.4% | +3.7% |
| KHC | SELL · 10b5-1 | 2024-06-03 | 2024-06-04 | $35.37 | $567K | -9.2% | -10.0% | -0.2% |
| KHC | SELL | 2024-05-06 | 2024-05-08 | $35.95 | $365K | -0.4% | -4.2% | -3.0% |
| KHC | SELL | 2024-03-04 | 2024-03-05 | $35.02 | $1.1M | -2.3% | +5.9% | -0.2% |
| KHC | SELL · 10b5-1 | 2023-11-24 | 2023-11-28 | $35.00 | $463K | +2.9% | +4.4% | +2.2% |
| KHC | SELL · 10b5-1 | 2023-08-17 | 2023-08-18 | $33.55 | $738K | -0.1% | -0.8% | +0.3% |
| KHC | SELL | 2023-08-07 | 2023-08-09 | $35.07 | $1.2M | -3.2% | -4.7% | -4.4% |
| KHC | SELL | 2023-05-05 | 2023-05-09 | $41.00 | $1.0M | -3.9% | -8.6% | -13.9% |
| KHC | SELL | 2022-08-19 | 2022-08-23 | $38.36 | $1.2M | -3.5% | -11.4% | -0.6% |
| KHC | SELL | 2022-07-29 | 2022-08-02 | $36.56 | $256K | +4.5% | +1.9% | +3.9% |
| KHC | SELL | 2022-06-06 | 2022-06-08 | $36.47 | $1.2M | -2.2% | +2.5% | -0.1% |
| KHC | SELL | 2021-11-30 | 2021-12-02 | $33.77 | $1.4M | +4.3% | +8.4% | +17.2% |
| KHC | SELL | 2021-08-17 | 2021-08-18 | $37.70 | $1.7M | -1.8% | -0.6% | +0.7% |
Grouped by shared companies and similar filing behaviour. This is a similarity measure, not a ranking or a performance signal.