Harry A. Lawton III, President & CEO at TRACTOR SUPPLY CO /DE/ (TSCO), bought 15,600 shares at $31.90 ($502K) on 2026-08-04, disclosed to the SEC on 2026-08-05.
Tractor Supply CEO Harry A. Lawton III purchased 2,655 shares for $84,695 on August 4, marking the largest purchase of his career and a reversal from 27 consecutive prior sales. This move comes as the stock has rebounded 10.5% over the last 30 days despite a 44% decline from its 52-week high.
The stock has surged 10.52% over the last 30 days and is currently trading 17.81% above its 52-week low of $28.36, though it remains down 46.88% from its high of $62.89.
1) The company cut its 2026 outlook on August 7 citing softer discretionary spending and higher costs; 2) Management is currently retrenching by closing pet-specialty stores and scaling back expansion as shoppers delay purchases; 3) The stock is currently being compared to peer DKS in a value-focused analysis on August 11.
The company faces significant headwinds from consecutive earnings misses and a strategic pivot away from aggressive expansion targets, as noted in a recent Wall Street Journal report on August 10.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $31.90 | 2,655 | $85K | 16.9% |
| 2 | $32.20 | 12,945 | $417K | 83.1% |
| Total | $32.15 avg | 15,600 | $502K | 100% |
| Filing → |
| TSCO | SELL | 2024-02-12 | $9.6M | — | Filing → |
| TSCO | SELL | 2023-02-10 | $9.3M | — | Filing → |
| TSCO | SELL | 2022-02-11 | $8.1M | — | Filing → |