Philip Patrick McAveety, EVP & Chief Brand Officer at STARWOOD HOTEL & RESORTS WORLDWIDE, INC (HOT), sold 28,491 shares at $81.61 ($2.3M) on 2014-02-28, disclosed to the SEC on 2014-03-04.
Scheduled sale ($2.3M) by EVP & Chief Brand Officer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $81.61 | 18,766 | $1.5M | 65.8% |
| 2 | $81.89 | 1,618 | $132K | 5.7% |
| 3 | $82.06 | 8,107 | $665K | 28.6% |
| Total | $81.75 avg | 28,491 | $2.3M | 100% |
| Filing → |
| HOT | SELL | 2014-01-07 | $544K | — | Filing → |
| HOT | SELL | 2013-09-18 | $690K | — | Filing → |
| HOT | SELL | 2013-05-02 | $972K | — | Filing → |