Matt Ehrlichman, CEO, CHAIRMAN AND FOUNDER, 10% Owner at Porch Group, Inc. (PRCH), sold 70,335 shares at $16.84 ($1.2M) on 2026-10-05, disclosed to the SEC on 2026-10-07.
Open-market sale of $1.2M PRCH by CEO, CHAIRMAN AND FOUNDER, 10% Owner. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $17.35 | 29,254 | $508K | 41.9% |
| 2 | $16.84 | 14,946 | $252K | 20.8% |
| 3 | $17.35 | 26,135 | $453K | 37.4% |
| Total | $17.24 avg | 70,335 | $1.2M | 100% |