Marc Benioff, Chair and CEO at Salesforce, Inc. (CRM), sold 4,356 shares at $255.60 ($1.1M) on 2025-10-28, disclosed to the SEC on 2025-10-29.
Scheduled sale ($1.1M) by Chair and CEO under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $254.59 | 291 | $74K | 6.6% |
| 2 | $254.59 | 291 | $74K | 6.6% |
| 3 | $255.60 | 223 | $57K | 5.1% |
| 4 | $255.60 | 223 | $57K | 5.1% |
| 5 | $256.72 | 376 | $97K | 8.6% |
| 6 | $256.72 | 376 |
| $97K |
| 8.6% |
| 7 | $257.88 | 1,216 | $314K | 28.0% |
| 8 | $257.88 | 1,216 | $314K | 28.0% |
| 9 | $258.37 | 144 | $37K | 3.3% |
| Total | $257.02 avg | 4,356 | $1.1M | 100% |
| Filing → |
| CRM | SELL | 2025-10-31 | $1.0M | — | Filing → |
| CRM | SELL | 2025-10-30 | $1.1M | — | Filing → |
| CRM | SELL | 2025-10-28 | $1.1M | — | Filing → |