Keith Cramer, Chief Revenue Officer at MediaAlpha, Inc. (MAX), sold 20,000 shares at $9.89 ($198K) on 2026-03-16, disclosed to the SEC on 2026-03-17.
Scheduled sale ($198k) by Chief Revenue Officer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $9.89 | 10,000 | $99K | 50.0% |
| 2 | $9.89 | 10,000 | $99K | 50.0% |
| Total | $9.89 avg | 20,000 | $198K | 100% |
| Filing → |
| MAX | SELL | 2026-07-15 | $184K | — | Filing → |
| MAX | SELL | 2026-06-15 | $123K | — | Filing → |
| MAX | SELL | 2026-05-19 | $105K | — | Filing → |