Katrina Lake, Chief Executive Officer at Stitch Fix, Inc. (SFIX), sold 215,650 shares at $35.68 ($7.6M) on 2020-10-22, disclosed to the SEC on 2020-10-23.
Open-market sale of $7.6M SFIX by Chief Executive Officer. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $34.62 | 21,822 | $755K | 10.0% |
| 2 | $34.62 | 21,822 | $755K | 10.0% |
| 3 | $34.62 | 4,597 | $159K | 2.1% |
| 4 | $34.62 | 4,597 | $159K | 2.1% |
| 5 | $34.63 | 9,522 | $330K | 4.4% |
| 6 | $34.63 | 9,522 |
| $330K |
| 4.4% |
| 7 | $35.28 | 100 | $4K | 0.0% |
| 8 | $35.28 | 200 | $7K | 0.1% |
| 9 | $35.28 | 400 | $14K | 0.2% |
| 10 | $35.55 | 800 | $28K | 0.4% |
| 11 | $35.68 | 4,697 | $168K | 2.2% |
| 12 | $35.68 | 4,697 | $168K | 2.2% |
| 13 | $35.69 | 9,722 | $347K | 4.6% |
| 14 | $35.69 | 9,722 | $347K | 4.6% |
| 15 | $35.70 | 22,222 | $793K | 10.5% |
| 16 | $35.70 | 22,222 | $793K | 10.5% |
| 17 | $35.03 | 4,199 | $147K | 1.9% |
| 18 | $35.03 | 4,199 | $147K | 1.9% |
| 19 | $35.04 | 20,022 | $702K | 9.3% |
| 20 | $35.04 | 8,922 | $313K | 4.1% |
| 21 | $35.04 | 8,922 | $313K | 4.1% |
| 22 | $35.04 | 20,022 | $702K | 9.3% |
| 23 | $35.51 | 500 | $18K | 0.2% |
| 24 | $35.51 | 2,200 | $78K | 1.0% |
| Total | $35.13 avg | 215,650 | $7.6M | 100% |
| Filing → |
| SFIX | SELL | 2025-12-09 | $3.1M | — | Filing → |
| SFIX | SELL | 2025-09-04 | $1.5M | — | Filing → |
| SFIX | SELL | 2025-08-15 | $1.5M | — | Filing → |