Maurice J. Duca, 10% Owner at APPFOLIO INC (APPF), sold 15,591 shares at $189.49 ($3.0M) on 2026-08-06, disclosed to the SEC on 2026-08-10.
Scheduled sale ($3.0M) by 10% Owner under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $189.49 | 54 | $10K | 0.3% |
| 2 | $189.49 | 193 | $37K | 1.2% |
| 3 | $189.49 | 120 | $23K | 0.7% |
| 4 | $190.40 | 539 | $103K | 3.4% |
| 5 | $190.40 | 155 | $30K | 1.0% |
| 6 | $190.40 | 339 |
| $65K |
| 2.1% |
| 7 | $191.88 | 365 | $70K | 2.3% |
| 8 | $191.88 | 229 | $44K | 1.4% |
| 9 | $191.89 | 105 | $20K | 0.7% |
| 10 | $193.14 | 2,082 | $402K | 13.3% |
| 11 | $193.18 | 655 | $127K | 4.2% |
| 12 | $193.18 | 1,429 | $276K | 9.1% |
| 13 | $194.02 | 2,421 | $470K | 15.5% |
| 14 | $194.06 | 631 | $122K | 4.0% |
| 15 | $194.06 | 1,383 | $268K | 8.8% |
| 16 | $195.61 | 431 | $84K | 2.8% |
| 17 | $195.61 | 196 | $38K | 1.3% |
| 18 | $196.32 | 253 | $50K | 1.6% |
| 19 | $196.32 | 552 | $108K | 3.6% |
| 20 | $197.46 | 650 | $128K | 4.2% |
| 21 | $197.46 | 298 | $59K | 1.9% |
| 22 | $198.62 | 784 | $156K | 5.1% |
| 23 | $198.62 | 359 | $71K | 2.3% |
| 24 | $199.41 | 493 | $98K | 3.2% |
| 25 | $199.41 | 225 | $45K | 1.5% |
| 26 | $200.56 | 130 | $26K | 0.9% |
| 27 | $200.56 | 60 | $12K | 0.4% |
| 28 | $201.37 | 229 | $46K | 1.5% |
| 29 | $202.47 | 165 | $33K | 1.1% |
| 30 | $203.55 | 66 | $13K | 0.4% |
| Total | $194.65 avg | 15,591 | $3.0M | 100% |
| Filing → |
| APPF | SELL | 2026-08-20 | $1.6M | — | Filing → |
| APPF | SELL | 2026-08-18 | $3.2M | — | Filing → |
| APPF | SELL | 2026-08-18 | $1.1M | — | Filing → |