Maurice J. Duca, 10% Owner at APPFOLIO INC (APPF), sold 13,066 shares at $189.29 ($2.5M) on 2026-08-04, disclosed to the SEC on 2026-08-06.
Scheduled sale ($2.5M) by 10% Owner under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $189.29 | 66 | $12K | 0.5% |
| 2 | $189.29 | 104 | $20K | 0.8% |
| 3 | $189.29 | 30 | $6K | 0.2% |
| 4 | $192.01 | 689 | $132K | 5.2% |
| 5 | $192.01 | 316 | $61K | 2.4% |
| 6 | $192.01 | 1,095 |
| $210K |
| 8.3% |
| 7 | $193.14 | 178 | $34K | 1.4% |
| 8 | $193.14 | 626 | $121K | 4.8% |
| 9 | $193.14 | 396 | $76K | 3.0% |
| 10 | $193.87 | 229 | $44K | 1.7% |
| 11 | $193.87 | 366 | $71K | 2.8% |
| 12 | $193.87 | 105 | $20K | 0.8% |
| 13 | $195.34 | 1,113 | $217K | 8.5% |
| 14 | $195.35 | 311 | $61K | 2.4% |
| 15 | $195.35 | 676 | $132K | 5.2% |
| 16 | $196.28 | 329 | $65K | 2.5% |
| 17 | $196.28 | 722 | $142K | 5.6% |
| 18 | $196.28 | 1,149 | $226K | 8.9% |
| 19 | $197.35 | 469 | $93K | 3.6% |
| 20 | $197.35 | 135 | $27K | 1.0% |
| 21 | $197.35 | 296 | $58K | 2.3% |
| 22 | $198.27 | 196 | $39K | 1.5% |
| 23 | $198.28 | 91 | $18K | 0.7% |
| 24 | $198.28 | 313 | $62K | 2.4% |
| 25 | $199.44 | 365 | $73K | 2.9% |
| 26 | $199.44 | 230 | $46K | 1.8% |
| 27 | $199.44 | 105 | $21K | 0.8% |
| 28 | $193.12 | 1,278 | $247K | 9.7% |
| 29 | $193.97 | 944 | $183K | 7.2% |
| 30 | $194.85 | 144 | $28K | 1.1% |
| Total | $194.76 avg | 13,066 | $2.5M | 100% |
| Filing → |
| APPF | SELL | 2026-08-20 | $1.5M | — | Filing → |
| APPF | SELL | 2026-08-18 | $1.1M | — | Filing → |
| APPF | SELL | 2026-08-18 | $3.2M | — | Filing → |