Dennis K. Eck, Director at Ulta Beauty, Inc. (ULTA), sold 42,000 shares at $287.39 ($12.1M) on 2018-09-11, disclosed to the SEC on 2018-09-13.
Seasonal sale ($12.1M) by Director — this insider has traded ULTA in September in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $286.32 | 14,000 | $4.0M | 33.2% |
| 2 | $287.39 | 14,000 | $4.0M | 33.3% |
| 3 | $288.35 | 7,000 | $2.0M | 16.7% |
| 4 | $288.35 | 7,000 | $2.0M | 16.7% |
| Total | $287.35 avg | 42,000 | $12.1M | 100% |
| Filing → |
| ULTA | SELL | 2019-03-27 | $20.8M | — | Filing → |
| ULTA | SELL | 2019-03-25 | $3.4M | — | Filing → |
| ULTA | SELL | 2019-03-21 | $5.0M | — | Filing → |