Michele Buck, Chairman, President and CEO at HERSHEY CO (HSY), sold 26,100 shares at $229.75 ($5.9M) on 2023-01-17, disclosed to the SEC on 2023-01-19.
Seasonal sale ($5.9M) by Chairman, President and CEO — this insider has traded HSY in January in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $226.38 | 1,538 | $348K | 5.9% |
| 2 | $226.38 | 1,538 | $348K | 5.9% |
| 3 | $226.42 | 2,024 | $458K | 7.7% |
| 4 | $226.42 | 2,024 | $458K | 7.7% |
| 5 | $226.43 | 2,009 | $455K | 7.7% |
| 6 | $226.43 | 2,009 |
| $455K |
| 7.7% |
| 7 | $227.15 | 100 | $23K | 0.4% |
| 8 | $227.18 | 1,891 | $430K | 7.2% |
| 9 | $227.18 | 1,891 | $430K | 7.2% |
| 10 | $227.19 | 1,681 | $382K | 6.4% |
| 11 | $227.19 | 1,681 | $382K | 6.4% |
| 12 | $227.21 | 1,876 | $426K | 7.2% |
| 13 | $227.21 | 1,876 | $426K | 7.2% |
| 14 | $228.13 | 200 | $46K | 0.8% |
| 15 | $228.15 | 100 | $23K | 0.4% |
| 16 | $229.75 | 900 | $207K | 3.5% |
| 17 | $229.81 | 1,000 | $230K | 3.9% |
| 18 | $229.86 | 831 | $191K | 3.2% |
| 19 | $229.86 | 831 | $191K | 3.2% |
| 20 | $230.54 | 100 | $23K | 0.4% |
| Total | $227.24 avg | 26,100 | $5.9M | 100% |
| Filing → |
| HSY | SELL | 2025-07-23 | $3.5M | — | Filing → |
| HSY | SELL | 2025-07-03 | $3.4M | — | Filing → |
| HSY | SELL | 2025-06-03 | $2.5M | — | Filing → |