Keith Cramer, Chief Revenue Officer at MediaAlpha, Inc. (MAX), sold 34,585 shares at $9.73 ($353K) on 2025-08-12, disclosed to the SEC on 2025-08-12.
Open-market sale of $353k MAX by Chief Revenue Officer. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $11.31 | 4,916 | $56K | 15.7% |
| 2 | $11.31 | 4,916 | $56K | 15.7% |
| 3 | $10.03 | 4,753 | $48K | 13.5% |
| 4 | $9.73 | 20,000 | $195K | 55.1% |
| Total | $10.22 avg | 34,585 | $353K | 100% |
| Filing → |
| MAX | SELL | 2026-07-15 | $184K | — | Filing → |
| MAX | SELL | 2026-06-15 | $123K | — | Filing → |
| MAX | SELL | 2026-05-19 | $105K | — | Filing → |