Charles V. Bergh, Director at lululemon athletica inc. (LULU), bought 6,362 shares at $164.20 ($1000K) on 2026-03-20, disclosed to the SEC on 2026-03-23.
Director Charles V. Bergh purchased 6,090 shares for approximately $1.0 million at $164.20, marking the largest insider purchase in the company's history. This significant board-level bet arrives as the stock has crashed nearly 50% over the last year and recently settled a high-profile proxy battle with founder Chip Wilson.
The stock is currently trading 4.94% above its 52-week low of $156.64, having lost 22.71% over the last 90 days and 49.05% over the past year. It remains 52.83% below its 52-week high of $348.50 despite a 2.8% gain in the last five days.
The company settled a proxy battle with founder Chip Wilson on May 27, 2026, adding two board seats in exchange for his pledge to remain silent for 18 months. Additionally, the recent news indicates that operational headwinds, including tariffs and slowing comps, must play out before the stock finds a true bottom.
Short interest remains elevated at 6.63% of the float, creating potential downside pressure if the recent founder dispute settlement fails to immediately boost sentiment. Additionally, the company faces operational headwinds including slowing Americas' comps and tariffs that analysts say must play out before a bottom is found.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $0.00 | 272 | $0 | 0.0% |
| 2 | $164.20 | 6,090 | $1000K | 100.0% |
| Total | $157.18 avg | 6,362 | $1000K | 100% |
| Filing → |
| LEVI | SELL | 2021-03-18 | $49.2M | — | Filing → |
| LEVI | SELL | 2021-03-15 | $18.2M | — | Filing → |