Katrina Lake, Chief Executive Officer at Stitch Fix, Inc. (SFIX), sold 198,382 shares at $40.97 ($8.0M) on 2021-08-16, disclosed to the SEC on 2021-08-18.
Seasonal sale ($8.0M) by Chief Executive Officer — this insider has traded SFIX in August in at least three consecutive prior years. Pattern-driven, low signal.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $40.97 | 2,703 | $111K | 1.4% |
| 2 | $40.97 | 2,703 | $111K | 1.4% |
| 3 | $40.99 | 7,442 | $305K | 3.8% |
| 4 | $40.99 | 7,442 | $305K | 3.8% |
| 5 | $41.01 | 17,616 | $722K | 9.0% |
| 6 | $41.01 | 17,616 |
| $722K |
| 9.0% |
| 7 | $41.69 | 769 | $32K | 0.4% |
| 8 | $41.75 | 3,217 | $134K | 1.7% |
| 9 | $41.75 | 3,217 | $134K | 1.7% |
| 10 | $41.75 | 1,611 | $67K | 0.8% |
| 11 | $41.75 | 1,611 | $67K | 0.8% |
| 12 | $40.57 | 3,001 | $122K | 1.5% |
| 13 | $40.57 | 3,001 | $122K | 1.5% |
| 14 | $40.57 | 7,638 | $310K | 3.9% |
| 15 | $40.57 | 7,638 | $310K | 3.9% |
| 16 | $40.57 | 18,005 | $730K | 9.1% |
| 17 | $40.57 | 18,005 | $730K | 9.1% |
| 18 | $41.14 | 1,416 | $58K | 0.7% |
| 19 | $41.14 | 1,416 | $58K | 0.7% |
| 20 | $41.16 | 471 | $19K | 0.2% |
| 21 | $41.16 | 2,828 | $116K | 1.4% |
| 22 | $41.16 | 2,828 | $116K | 1.4% |
| 23 | $39.66 | 17,066 | $677K | 8.4% |
| 24 | $39.66 | 7,257 | $288K | 3.6% |
| 25 | $39.66 | 17,066 | $677K | 8.4% |
| 26 | $39.66 | 7,257 | $288K | 3.6% |
| 27 | $39.67 | 2,940 | $117K | 1.5% |
| 28 | $39.67 | 2,940 | $117K | 1.5% |
| 29 | $40.26 | 1,797 | $72K | 0.9% |
| 30 | $40.26 | 1,797 | $72K | 0.9% |
| 31 | $40.29 | 3,768 | $152K | 1.9% |
| 32 | $40.29 | 3,768 | $152K | 1.9% |
| 33 | $40.29 | 532 | $21K | 0.3% |
| Total | $40.51 avg | 198,382 | $8.0M | 100% |
| Filing → |
| SFIX | SELL | 2025-12-09 | $3.1M | — | Filing → |
| SFIX | SELL | 2025-09-04 | $1.5M | — | Filing → |
| SFIX | SELL | 2025-08-15 | $1.5M | — | Filing → |