David W. Williams, Head of Design and Marketing at Morningstar, Inc. (MORN), sold 3,381 shares at $79.04 ($268K) on 2013-11-05, disclosed to the SEC on 2013-11-06.
Scheduled sale ($268k) by Head of Design and Marketing under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $79.04 | 1,805 | $143K | 53.3% |
| 2 | $79.36 | 1,576 | $125K | 46.7% |
| Total | $79.19 avg | 3,381 | $268K | 100% |
| Filing → |
| NE | BUY | 2014-05-14 | $306K | — | Filing → |
| MORN | SELL | 2014-05-02 | $37K | — | Filing → |
| MORN | SELL | 2014-04-02 | $79K | — | Filing → |