Ralph J. Andretta, President and CEO at BREAD FINANCIAL HOLDINGS, INC. (BFH), sold 15,000 shares at $88.23 ($1.3M) on 2026-05-29, disclosed to the SEC on 2026-06-01.
Scheduled sale ($1.3M) by President and CEO under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $88.23 | 1,500 | $132K | 9.9% |
| 2 | $89.17 | 12,500 | $1.1M | 83.4% |
| 3 | $89.57 | 1,000 | $90K | 6.7% |
| Total | $89.10 avg | 15,000 | $1.3M | 100% |