Jennifer Catherine Hartnett, Chief Commercial Officer at e.l.f. Beauty, Inc. (ELF), sold 13,042 shares at $114.47 ($1.5M) on 2025-06-05, disclosed to the SEC on 2025-06-09.
Scheduled sale ($1.5M) by Chief Commercial Officer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $114.47 | 500 | $57K | 3.8% |
| 2 | $115.70 | 3,570 | $413K | 27.2% |
| 3 | $116.33 | 2,040 | $237K | 15.6% |
| 4 | $116.33 | 2,040 | $237K | 15.6% |
| 5 | $117.61 | 1,496 | $176K | 11.6% |
| 6 | $117.61 | 1,496 |
| $176K |
| 11.6% |
| 7 | $117.74 | 1,200 | $141K | 9.3% |
| 8 | $118.32 | 700 | $83K | 5.4% |
| Total | $116.62 avg | 13,042 | $1.5M | 100% |
| Filing → |
| ELF | SELL | 2026-06-05 | $536K | — | Filing → |
| ELF | SELL | 2026-04-28 | $1.3M | — | Filing → |
| ELF | SELL | 2025-09-12 | $178K | — | Filing → |