Scott Milsten, Insider at e.l.f. Beauty, Inc. (ELF), sold 127,978 shares at $135.36 ($17.7M) on 2024-01-02, disclosed to the SEC on 2024-01-04.
Scheduled sale ($17.7M) by Insider under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $132.79 | 600 | $80K | 0.5% |
| 2 | $134.05 | 1,200 | $161K | 0.9% |
| 3 | $135.36 | 2,814 | $381K | 2.2% |
| 4 | $135.36 | 2,814 | $381K | 2.2% |
| 5 | $136.36 | 7,760 | $1.1M | 6.0% |
| 6 | $136.36 | 7,760 |
| $1.1M |
| 6.0% |
| 7 | $137.22 | 5,401 | $741K | 4.2% |
| 8 | $137.22 | 5,401 | $741K | 4.2% |
| 9 | $138.39 | 24,446 | $3.4M | 19.1% |
| 10 | $138.39 | 24,446 | $3.4M | 19.1% |
| 11 | $139.38 | 10,710 | $1.5M | 8.4% |
| 12 | $139.38 | 10,710 | $1.5M | 8.4% |
| 13 | $139.99 | 11,908 | $1.7M | 9.4% |
| 14 | $139.99 | 11,908 | $1.7M | 9.4% |
| 15 | $141.47 | 100 | $14K | 0.1% |
| Total | $138.31 avg | 127,978 | $17.7M | 100% |
| Filing → |
| ELF | SELL | 2026-04-28 | $1.5M | — | Filing → |
| ELF | SELL | 2025-12-08 | $145K | — | Filing → |
| ELF | SELL | 2025-09-18 | $2.3M | — | Filing → |