Bracken Darrell, President & Chief Executive Officer at V F CORP (VFC), bought 32,894 shares at $14.98 ($493K) on 2026-07-31, disclosed to the SEC on 2026-08-03.
VF Corp President & CEO Bracken Darrell purchased $492,752 worth of stock at $14.98, marking the largest purchase of his career and signaling confidence in the company's turnaround despite recent stock declines.
VFC shares are down 12.8% over the last 5 days and 8.41% over the last 30 days, trading at $14.925, which is 32.6% below the 52-week high of $22.145.
VF Corp Q2 CY2026 earnings on August 1, 2026 beat revenue expectations with sales up 1.3% year-on-year; the company raised its fiscal 2027 revenue outlook on July 29, 2026; and analysts are currently split on the brand recovery with a fair value estimate of $19.45.
VF Corp reported a non-GAAP loss of $0.27 per share in Q2 CY2026, which was 21% below analyst consensus estimates, and the stock is currently trading at a forward P/E of 11.09.
Nothing distinguishes this filing.
| Filing → |
| VFC | BUY | 2024-06-10 | $997K | — | Filing → |
| VFC | BUY | 2024-02-12 | $2.0M | — | Filing → |
| LOGI | SELL | 2021-03-02 | $9.0M | — | Filing → |