Joseph Rogoff, Regional President at WHOLE FOODS MARKET INC (WFM), sold 1,034 shares at $101.67 ($105K) on 2013-05-14, disclosed to the SEC on 2013-05-16.
Open-market sale of $105k WFM by Regional President. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $101.67 | 34 | $3K | 3.3% |
| 2 | $101.68 | 1,000 | $102K | 96.7% |
| Total | $101.68 avg | 1,034 | $105K | 100% |
| Filing → |
| WFM | SELL | 2015-02-24 | $45K | — | Filing → |
| WFM | SELL | 2014-05-29 | $311K | — | Filing → |
| WFM | SELL | 2013-06-04 | $323K | — | Filing → |