Brett Keller, Chief Marking Officer at PRICELINE COM INC (PCLN), sold 2,351 shares at $77.14 ($182K) on 2007-08-13, disclosed to the SEC on 2007-08-15.
Scheduled sale ($182k) by Chief Marking Officer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $77.12 | 56 | $4K | 2.4% |
| 2 | $77.13 | 101 | $8K | 4.3% |
| 3 | $77.14 | 100 | $8K | 4.2% |
| 4 | $77.15 | 14 | $1K | 0.6% |
| 5 | $77.16 | 28 | $2K | 1.2% |
| 6 | $77.17 | 28 |
| $2K |
| 1.2% |
| 7 | $77.18 | 92 | $7K | 3.9% |
| 8 | $77.27 | 57 | $4K | 2.4% |
| 9 | $77.28 | 28 | $2K | 1.2% |
| 10 | $77.36 | 28 | $2K | 1.2% |
| 11 | $77.39 | 85 | $7K | 3.6% |
| 12 | $77.45 | 28 | $2K | 1.2% |
| 13 | $77.46 | 101 | $8K | 4.3% |
| 14 | $77.47 | 25 | $2K | 1.1% |
| 15 | $77.48 | 70 | $5K | 3.0% |
| 16 | $77.51 | 167 | $13K | 7.1% |
| 17 | $77.52 | 57 | $4K | 2.4% |
| 18 | $77.53 | 57 | $4K | 2.4% |
| 19 | $77.54 | 29 | $2K | 1.2% |
| 20 | $77.55 | 157 | $12K | 6.7% |
| 21 | $77.56 | 36 | $3K | 1.5% |
| 22 | $77.57 | 371 | $29K | 15.8% |
| 23 | $77.58 | 29 | $2K | 1.2% |
| 24 | $77.61 | 17 | $1K | 0.7% |
| 25 | $77.62 | 28 | $2K | 1.2% |
| 26 | $77.63 | 85 | $7K | 3.6% |
| 27 | $77.64 | 28 | $2K | 1.2% |
| 28 | $77.69 | 223 | $17K | 9.5% |
| 29 | $77.70 | 226 | $18K | 9.6% |
| Total | $77.48 avg | 2,351 | $182K | 100% |
| Filing → |
| PCLN | SELL | 2009-05-13 | $220K | — | Filing → |
| PCLN | SELL | 2009-04-10 | $270K | — | Filing → |
| PCLN | SELL | 2009-03-03 | $166K | — | Filing → |