Joseph Rogoff, Regional President at WHOLE FOODS MARKET INC (WFMI), sold 4,286 shares at $45.44 ($195K) on 2010-11-05, disclosed to the SEC on 2010-11-09.
Open-market sale of $195k WFMI by Regional President. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $45.44 | 590 | $27K | 13.8% |
| 2 | $45.44 | 3,696 | $168K | 86.2% |
| Total | $45.44 avg | 4,286 | $195K | 100% |
| Filing → |
| WFM | SELL | 2015-02-24 | $45K | — | Filing → |
| WFM | SELL | 2014-05-29 | $311K | — | Filing → |
| WFM | SELL | 2013-06-04 | $323K | — | Filing → |