Patrick Odea, President and CEO at PEETS COFFEE & TEA INC (PEET), sold 96,427 shares at $39.17 ($3.7M) on 2011-01-11, disclosed to the SEC on 2011-01-12.
Scheduled sale ($3.7M) by President and CEO under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $38.65 | 35,306 | $1.4M | 36.6% |
| 2 | $39.17 | 14,936 | $585K | 15.7% |
| 3 | $38.57 | 44,972 | $1.7M | 46.5% |
| 4 | $39.17 | 1,213 | $48K | 1.3% |
| Total | $38.70 avg | 96,427 | $3.7M | 100% |
| Filing → |
| PEET | SELL | 2011-11-08 | $6.9M | — | Filing → |
| PEET | SELL | 2011-09-08 | $2.2M | — | Filing → |
| PEET | SELL | 2011-03-02 | $2.1M | — | Filing → |