Patrick Odea, President and CEO at PEETS COFFEE & TEA INC (PEET), sold 39,805 shares at $40.31 ($1.6M) on 2010-12-14, disclosed to the SEC on 2010-12-15.
Scheduled sale ($1.6M) by President and CEO under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $40.06 | 11,990 | $480K | 29.8% |
| 2 | $41.06 | 14,110 | $579K | 35.9% |
| 3 | $40.31 | 13,705 | $552K | 34.3% |
| Total | $40.50 avg | 39,805 | $1.6M | 100% |
| Filing → |
| PEET | SELL | 2011-11-08 | $6.9M | — | Filing → |
| PEET | SELL | 2011-09-08 | $2.2M | — | Filing → |
| PEET | SELL | 2011-03-02 | $2.1M | — | Filing → |