Joseph Rogoff, Regional President at WHOLE FOODS MARKET INC (WFM), sold 937 shares at $105.03 ($98K) on 2013-05-22, disclosed to the SEC on 2013-05-23.
Open-market sale of $98k WFM by Regional President. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $105.02 | 32 | $3K | 3.4% |
| 2 | $105.03 | 905 | $95K | 96.6% |
| Total | $105.03 avg | 937 | $98K | 100% |
| Filing → |
| WFM | SELL | 2015-02-24 | $45K | — | Filing → |
| WFM | SELL | 2014-05-29 | $311K | — | Filing → |
| WFM | SELL | 2013-06-04 | $323K | — | Filing → |