Michael D. Hershberger, CFO, Secretary and Treasurer at Health Insurance Innovations, Inc. (HIIQ), sold 5,000 shares at $27.24 ($137K) on 2017-08-01, disclosed to the SEC on 2017-08-03.
Scheduled sale ($137k) by CFO, Secretary and Treasurer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $27.24 | 3,500 | $95K | 69.4% |
| 2 | $28.06 | 1,500 | $42K | 30.6% |
| Total | $27.49 avg | 5,000 | $137K | 100% |
| Filing → |
| HIIQ | SELL | 2017-09-05 | $1.1M | — | Filing → |
| HIIQ | SELL | 2017-07-06 | $116K | — | Filing → |
| HIIQ | SELL | 2017-06-05 | $112K | — | Filing → |