John Boris, SVP, Chief Marketing Officer at SHUTTERFLY INC (SFLY), sold 35,186 shares at $37.75 ($2.4M) on 2014-05-19, disclosed to the SEC on 2018-02-21.
Scheduled sale ($2.4M) by SVP, Chief Marketing Officer under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $37.75 | 6,104 | $230K | 9.5% |
| 2 | $73.82 | 4,606 | $340K | 14.0% |
| 3 | $75.31 | 8,176 | $616K | 25.4% |
| 4 | $75.40 | 7,980 | $602K | 24.8% |
| 5 | $75.81 | 300 | $23K | 0.9% |
| 6 | $75.96 | 4,458 |
| $339K |
| 14.0% |
| 7 | $76.53 | 3,562 | $273K | 11.3% |
| Total | $68.83 avg | 35,186 | $2.4M | 100% |
| Filing → |
| SFLY | SELL | 2017-03-17 | $294K | — | Filing → |
| SFLY | SELL | 2017-03-03 | $365K | — | Filing → |
| SFLY | SELL | 2017-02-24 | $563K | — | Filing → |